Disclaimer

Last Updated: October 22, 2026
Website: https://mykeyagency.com
Business: Off Campus Marketing
Operator: Mike Barnard
Contact: mike@offcampusmarketing.com

The information provided on OffCampusMarketing.com (the “Site”) is for general informational, promotional, and business purposes only. Off Campus Marketing (“we,” “us,” or “our”) provides digital marketing services designed to help student housing operators, property owners, property managers, and related businesses generate inquiries from prospective student residents.

This Disclaimer describes important limitations regarding our services, advertising performance, third-party platforms, account administration, and the responsibilities of our clients. It should be read together with any applicable written service agreement.

1. Marketing Services

Off Campus Marketing provides digital marketing services that may include website and landing-page development, paid advertising management, Google Ads campaign setup and optimization, inquiry generation, campaign strategy, and related marketing services for student housing communities and other housing providers.

The specific services provided to each client depend on the applicable proposal, service agreement, or other written arrangement.

Unless expressly agreed otherwise in writing, we provide marketing services only. We do not own, operate, manage, lease, or control any student housing property, and we do not act as a landlord, property manager, leasing agent, or housing provider.

Our services are intended to support the client’s marketing and inquiry-generation efforts. We do not make leasing decisions, approve applicants, execute leases, or guarantee the commercial success of any property.

2. No Guarantee of Marketing or Business Results

We do not guarantee any particular marketing, advertising, or business outcome, including:

• A specific number of inquiries, leads, calls, text messages, or form submissions;
• A particular cost per inquiry, cost per lead, or advertising conversion rate;
• A specific number of appointments, property tours, applications, or approved applicants;
• Signed leases, rental transactions, occupancy levels, or leasing velocity;
• Revenue, profitability, return on advertising spend, or return on investment;
• Particular advertising impressions, clicks, rankings, reach, or placement; or
• Any specific improvement in the client’s business performance.

Marketing results depend on numerous factors, including advertising budget, market conditions, competition, property location, rental pricing, availability, amenities, website performance, campaign history, consumer behavior, seasonal demand, advertising-platform decisions, and the client’s responsiveness and leasing processes.

Any demonstrations, examples, estimates, projections, sample campaigns, testimonials, or performance figures presented on the Site or in our marketing materials are illustrative unless expressly identified otherwise in a written agreement.

Past performance does not guarantee future results. A complimentary demonstration, proposed strategy, or estimated campaign outcome is not a promise of future performance.

3. Inquiries and Lead Quality

Our services are designed to help clients generate inquiries through their own websites, landing pages, advertising campaigns, and designated contact channels.

An inquiry may consist of a telephone call, text message, website submission, or other communication initiated by a prospective resident.

An inquiry does not necessarily represent a qualified prospective resident, a person ready to lease, a completed application, or a person who will ultimately enter into a lease.

We do not guarantee that every inquiry will be accurate, complete, unique, reachable, responsive, financially qualified, eligible for housing, or interested in leasing a particular property.

We are not responsible for a prospective resident’s failure to respond, inaccurate information, change of plans, failure to attend a tour, failure to apply, failure to qualify, or decision not to lease.

Unless expressly agreed otherwise in writing, we do not guarantee exclusive inquiries, a particular lead-validation standard, a specific conversion rate, or a replacement or refund for duplicate, invalid, or unresponsive inquiries.

4. Client-Owned Websites, Advertising Accounts, and Data

Our standard service model uses the client’s own website, landing pages, advertising accounts, analytics systems, and designated business contact channels.

Unless expressly agreed otherwise in writing, advertising campaigns are conducted through the client’s own website or landing pages and the client’s own advertising accounts.

The client retains ownership and control of its websites, advertising accounts, analytics accounts, customer relationship management systems, inquiry channels, and associated business data, subject to the applicable third-party terms and any separate written agreement.

Our access to these systems, when authorized, is limited to providing the agreed marketing services. Access does not transfer ownership or control of the client’s accounts or data to us.

Our standard service model does not involve operating an independent lead marketplace or maintaining a separate database of prospective residents on behalf of clients. Inquiries are intended to be directed to the client’s designated contact channels, such as its leasing office, telephone number, text messaging system, or website forms.

We do not claim ownership of client advertising data, analytics, or inquiry records merely because we create, configure, access, or manage campaigns on the client’s behalf.

We do not guarantee that every inquiry will be successfully delivered, received, recorded, tracked, or attributed by the client’s systems. The client is responsible for maintaining its own inquiry-handling procedures, contact information, analytics, data backups, and business records.

The client is responsible for account security, administrator access, recovery methods, and the accuracy of information maintained in its systems.

If we temporarily access, view, or process information while providing authorized services, that access does not automatically transfer ownership of the information to us. Any applicable privacy, confidentiality, or data-processing obligations remain subject to applicable law and the parties’ written agreements.

5. Google Ads Account Creation and Administration

At a client’s request, Off Campus Marketing may assist with creating, configuring, verifying, or administering a Google Ads account or another third-party advertising account.

Such assistance is provided as an administrative and marketing service only. Unless expressly agreed otherwise in writing, the client remains the advertiser and the business responsible for the account’s use, billing arrangements, advertising activities, and compliance obligations.

Where practicable, advertising accounts should be established using the client’s own business identity, accurate business information, and appropriate billing details. The client is responsible for retaining ownership, administrator access, recovery access, and control over its accounts.

The client authorizes us to perform only those account setup, configuration, and campaign-management activities agreed upon by the parties. Our assistance with account creation does not make us the owner of the account or the party ultimately responsible for the client’s advertising expenditures.

The client is responsible for ensuring that all account information, business representations, payment methods, billing details, and verification materials are accurate, authorized, and current. The client must promptly correct inaccuracies and notify us of relevant account or business changes.

We do not guarantee account approval, verification, uninterrupted access, advertising eligibility, successful billing, or the continued availability of any account.

Google and other advertising platforms may impose their own terms, policies, verification requirements, fees, restrictions, suspensions, or account termination decisions. We cannot guarantee any particular platform decision or outcome.

The client remains responsible for its account and advertising activities even when we assist with setup or management. Nothing in this section excludes liability for our own conduct where such liability cannot lawfully be excluded.

6. Advertising Budgets, Third-Party Fees, and Taxes

Unless expressly agreed otherwise in a separate written agreement, the client is solely responsible for advertising expenditures and third-party charges associated with its campaigns, including:

• Google Ads and other advertising-platform spend;
• Applicable platform fees, service charges, and billing adjustments;
• Applicable taxes or government-imposed charges associated with the client’s advertising or business activities;
• Website hosting, domain registration, software subscriptions, and third-party marketing tools; and
• Additional expenses authorized by the client.

Our service fees are separate from advertising expenditures unless a written agreement expressly states otherwise.

Where practicable, clients should pay advertising platforms directly using their own authorized payment methods. If a different billing arrangement is agreed upon in writing, the parties’ respective payment obligations will be governed by that agreement.

The client is responsible for reviewing advertising budgets, payment methods, billing settings, campaign expenditures, and third-party charges. The client should promptly address failed payments, disputed charges, incorrect billing information, and other account issues with the applicable provider, with our reasonable assistance where included in our services.

The client is responsible for maintaining its own invoices, receipts, payment records, advertising statements, and accounting records.

The client is also responsible for determining, with its accountant or tax adviser, the appropriate tax treatment of advertising expenditures, marketing services, and related business expenses.

Off Campus Marketing does not provide tax, accounting, or legal advice and makes no representation that any particular advertising expenditure, marketing fee, or other business expense is deductible, creditable, recoverable, or eligible for any particular tax treatment now or in the future.

The client remains responsible for its own tax filings, deductions, elections, reporting obligations, and compliance with applicable tax laws. We do not guarantee that any expense will qualify as a business deduction or receive any particular treatment from a tax authority.

Each party remains responsible for taxes imposed on that party by applicable law. Nothing in this Disclaimer transfers a party’s own legally imposed tax obligations to another party.

7. Client Responsibilities and Authorization

Clients are responsible for the operation, management, marketing authorization, and leasing activities of their respective properties and businesses.

The client represents that it has the authority to engage our services, advertise the relevant properties, use the applicable business accounts, and authorize the marketing activities requested.

The client is responsible for:

• Providing accurate, complete, and current property and business information;
• Confirming rental rates, availability, amenities, floor plans, fees, lease terms, occupancy representations, and application requirements;
• Ensuring that it has the legal authority to advertise the properties and offers being promoted;
• Reviewing and approving advertising materials, landing pages, claims, and campaign content where applicable;
• Maintaining required licenses, permits, registrations, insurance, and other business qualifications;
• Responding to inquiries and managing communications with prospective residents;
• Conducting tours, processing applications, screening applicants, making leasing decisions, and executing leases;
• Obtaining required rights, permissions, licenses, and consents for supplied content, images, trademarks, logos, and other materials;
• Complying with applicable laws, regulations, third-party terms, and advertising-platform policies; and
• Maintaining appropriate procedures for handling consumer information and leasing inquiries.

We may rely on information, instructions, creative materials, claims, and approvals supplied by the client. We are not responsible for independently verifying every property detail or business representation supplied by a client.

Client approval of an advertisement does not excuse either party from complying with laws applicable to that party’s own conduct.

8. Student Housing, Fair Housing, and Occupancy Regulations

Off Campus Marketing serves businesses operating in student housing and related rental markets. We do not determine who may qualify for housing, who may apply, or who may enter into a lease.

Clients remain responsible for their own tenant-selection criteria, application procedures, screening decisions, occupancy policies, leasing practices, and compliance with applicable fair housing and anti-discrimination laws.

All advertising campaigns, audience settings, advertising copy, and lead qualification processes must comply with applicable law and advertising-platform policies. No statement on this Site authorizes unlawful discrimination or the exclusion of protected groups.

Clients are responsible for determining whether their properties and proposed occupancy arrangements comply with applicable zoning rules, occupancy limits, local ordinances, unrelated-person restrictions, licensing requirements, fire and safety codes, and landlord-tenant laws.

We do not provide legal advice regarding student housing regulations, unrelated-person ordinances, occupancy limits, zoning, fair housing, or landlord-tenant law. Clients should consult qualified legal counsel or the relevant authorities regarding the requirements applicable to their properties and markets.

9. Third-Party Platforms and Services

Our services may involve Google Ads, website hosting providers, analytics tools, telecommunications providers, social media platforms, and other third-party services.

We do not own or control these third-party platforms and cannot guarantee their availability, performance, policies, pricing, approval processes, reporting accuracy, security, or continued operation.

We are not responsible for third-party outages, platform changes, billing-system errors, account restrictions, suspensions, termination decisions, technical failures, or other actions beyond our reasonable control, except to the extent liability cannot lawfully be excluded.

The client is responsible for its contractual relationship with third-party providers, including its advertising account, payment arrangements, and applicable platform terms.

Off Campus Marketing is independent and is not affiliated with, sponsored by, or endorsed by Google, Meta, or another third-party advertising platform unless expressly stated otherwise.

10. Privacy and Consumer Information

Our standard service model is designed to direct inquiries to the client’s designated business contact channels rather than to an independent lead database operated by Off Campus Marketing.

Clients are responsible for ensuring that their websites, landing pages, forms, text messaging systems, telephone communications, and other inquiry channels comply with applicable privacy, consumer protection, marketing, and communications laws.

This includes providing required privacy notices, obtaining legally required consents, maintaining appropriate records, and complying with applicable rules governing calls, text messages, email communications, and the use or disclosure of consumer information.

Clients are responsible for their own privacy policies, website disclosures, customer records, retention practices, and handling of inquiries received through their systems.

If our provision of services requires access to or processing of personal information, the parties’ respective obligations will be governed by applicable law and any relevant written agreement.

Nothing in this Disclaimer replaces a separate Privacy Policy or a data-processing agreement where one is required.

11. Indemnification and Responsibility for Client Activities

To the fullest extent permitted by applicable law, the client agrees to indemnify, defend, and hold harmless Michael Barnard and Off Campus Marketing from third-party claims, demands, actions, damages, liabilities, losses, and reasonable legal expenses arising out of or relating to:

• The client’s properties, housing operations, leasing activities, or business practices;
• Inaccurate, misleading, unlawful, or unauthorized information, representations, or materials supplied by the client;
• The client’s failure to obtain required rights, permissions, licenses, or consents;
• The client’s use of advertising accounts, websites, platforms, or services, including account information and billing arrangements supplied by the client;
• The client’s failure to pay advertising charges, platform fees, or other amounts for which the client is responsible;
• The client’s violation of applicable laws, regulations, or third-party terms;
• The client’s instructions, representations, advertising claims, or activities; or
• The client’s handling of prospective residents, inquiries, applications, leasing decisions, or consumer information.

This indemnification obligation does not apply to the extent a claim results from our own negligence, willful misconduct, breach of contract, or other conduct for which indemnification is prohibited by applicable law.

Where appropriate, the procedures for notice of claims, defense of claims, cooperation, settlement approval, and the scope of indemnification will be governed by a separate written service agreement.

This section is intended to allocate responsibility for matters within the client’s control and does not eliminate any legal obligations that cannot lawfully be transferred.

12. Limitation of Liability

To the fullest extent permitted by applicable law, Michael Barnard and Off Campus Marketing will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages arising out of or relating to the Site or our services, including lost profits, lost revenue, lost business opportunities, lost anticipated leases, lost occupancy, loss of anticipated advertising results, or loss of anticipated tax benefits.

To the fullest extent permitted by applicable law, we are not responsible for business losses arising from advertising performance, client operations, prospective residents’ decisions, inaccurate information supplied by third parties, client-controlled account settings, or actions of third-party platforms and providers, except to the extent liability cannot lawfully be excluded.

Nothing in this Disclaimer excludes or limits liability where such exclusion or limitation is prohibited by law.

Any additional liability cap, allocation of risk, limitation of remedies, or dispute-resolution procedure should be established in an applicable written service agreement where appropriate.

13. No Professional Advice

Content on this Site is provided for general informational and marketing purposes only. Nothing on this Site constitutes legal, tax, accounting, financial, real estate brokerage, property management, leasing, or other professional advice.

Our marketing services do not replace advice from a qualified attorney, accountant, licensed professional, or other appropriately qualified adviser.

Clients should seek qualified professional guidance regarding their individual obligations, including tax treatment of advertising expenses, housing regulations, fair housing compliance, occupancy restrictions, advertising compliance, and consumer privacy.

14. No Warranty

To the fullest extent permitted by applicable law, this Site and its general informational content are provided on an “as is” and “as available” basis without warranties of any kind, whether express or implied.

We do not warrant that the Site will always be available, that all information will be complete or error-free, that third-party platforms will operate without interruption, or that use of the Site or our services will produce a particular result.

Any specific service commitments or warranties expressly included in a separate written agreement remain subject to that agreement.

15. Changes and Accuracy

We make reasonable efforts to maintain accurate and current information on this Site; however, content may contain errors, omissions, or outdated information.

We reserve the right to modify, update, or remove Site content at any time without prior notice.

The Last Updated date indicates when this Disclaimer was last revised. Changes to this Disclaimer apply prospectively to use of the Site to the extent permitted by applicable law. Changes to an existing client’s contractual rights and obligations are governed by the applicable service agreement and applicable law.

16. Contact

For questions regarding this Disclaimer or our marketing services, please contact:

Off Campus Marketing
Operated by Mike Barnard
Email: mike@offcampusmarketing.com
Website: https://mykeyagency.com